#FashHack - Fashion Tech Bootcamp

#FashHack - Fashion Tech Bootcamp

Monday, 19 September 2016 13:00 - 17:00
Added by: Marina Atarova | Type: Training | Price: Free
Tickets available: 41 (100 total)
Wearables, e-commerce  and fashion apps are transforming Fashion industry at a radical pace. From smart glasses to intelligent inventory to 3D print-your-own jewelry, technological disruption (and opportunity) is impacting the industry in diverse and unprecedented ways.

We will have a full day of sessions from 1pm to 5pm, run by Fashion Technology experts and focusing on 'growthhacking' for Fashion Tech Startups!

Are you trying to shake up the fashion market? Join us to learn and network with the leading entrepreneurs and experts!


1.00pm Workshop 'How To Pitch Like A Rockstar'

The 60min workshop will teach you to co-ordinate hand gestures, eye contact, posture, voice and stance to becomes assertive and can effectively "own the room" when delivering your pitch. 

The workshop is a journey through non-verbal communication through practical and dynamic exercises. You will be asked to think on your feet, delve, dare, and question.

•First, you’ll master the "Blank Canvas" method to have a clear and focused way of presenting yourself. •Secondly, you’ll focus on embodying who you are, by defining the attitude and energy you want to share.
•The final section will involve presenting to the group and receiving tailored feedback from the course leader.

Workshop Leaders:
Mariana Marquez and Emma Zangs are the founders of MetaSpeech. Drawing from choreography and movement direction practice, Marquez&Zangs have developed an alternative approach to public speaking training. Last year, Metaspeech's tech startup clients raised a combined £12M, procured investment through BBC's Dragon's Den and gave talks at Tedx, Digital Shoreditch, Trendwatching.com, SXSW (V2V best speaker award). Most recently, their innovative workshop "Embodied Confidence”, has been delivered to the likes of Techweek and Google in New York. Both Mariana and Emma hold a master’s degree from Trinity Laban Conservatoire in London. Their movement expertise ranges from Contemporary Dance, Yoga and Ballet to Authentic Movement, and Somatic Awareness. Their combined business acumen spans across entrepreneurship, leadership, and product development.

2.30pm Workshop 'Legal Issues and Traps for Fashion Tech Startups'

This workshop is aimed to increase the awareness of startup legal issues and traps. It will include a ‘legal audit’ section teaching entrepreneurs how to do a legal healthcheck; case studies (where things go wrong!); and a Q&A  to discuss any issues attendees want to raise.

You will learn:

- How to evaluate legal risks and run through all the legal aspects of running a startup;
- About ecommerce, consumer rights and e-marketplaces;·        
- All you need to know if you are using personal data.
- About legal aspects of raising finance;
- How to protect intellectual property and about image rights;
- How to protect your business from liability.

Workshop Leader:
Guy Wilmot is the Partner at Russell Cooke LLP. Guy has been a practicing lawyer for 10 years and specialises in advising entrepreneurs from start-up to exit.  Guy’s particular specialism’s include corporate affairs, commercial contracts and intellectual property with a particular focus on technology, e-commerce and IT.

3.30pm Workshop 'Funding for Early Stage Fashion Tech Startups'

This workshop will demystify key concepts on raising capital and will help you to get started. Whether you are raising through VCs or  angel investors, by the end of the workshop you'll have a better understanding of this process.

The sections will include:

- Introduction to raising capital for early stage tech startups- players, incl. mentors and lawyers
- process, incl. how much ro raise and materials
- How to identify and approach potential angel investors
- Presenting to angels and what they might be looking for- Angels vs. VC

Workshop Leader:
Marina Atarova is an entrepreneur and mentor with 5 Years experience of working with early stage tech companies having three main areas of expertise in marketing, strategy and equity investment. As a partner in several projects, Marina has been involved in running marketing campaigns and created a network of startup leaders around the globe. She runs a series of workshops for tech founders and is a mentor and presenter in main European startup conferences and accelerators. Marina also runs a tech angel investment club and has helped to raise capital for several upcoming tech stars.

This bootcamp is organised in collaboration with CFE  - Centre for Fashion Enterprise. CFE is London’s Pioneering fashion tech business incubator. It is crucial in today’s market for small businesses to understand their USP and vision, to be better informed and follow a considered development strategy. CFE facilitates this, unlocking creativity and business potential, allowing startups and SMEs to gain an international foothold.